Before I ever started the ETX Bell, I spent time sitting down with leaders across our communities, pastors, business owners, city officials, educators, and longtime residents, asking a simple but uncomfortable question. Does starting a local newspaper in this area, in 2025, actually make sense? I had read the data. I had heard the studies. […]
Before I ever started the ETX Bell, I spent time sitting down with leaders across our communities, pastors, business owners, city officials, educators, and longtime residents, asking a simple but uncomfortable question. Does starting a local newspaper in this area, in 2025, actually make sense? I had read the data. I had heard the studies. […]
By Shawn Larson BULLARD, Texas – At first glance, Cherry on Top looks like a cheerful little ice cream shop on Main Street, pastel walls, the scent of freshly fried funnel cakes, and the steady hum of conversation. But step inside, and you’ll find more than just ice cream. You’ll find a family pouring their […]
Texas Veterans’ Military Show Returns to Bullard, Honoring Heroes By Shawn Larson BULLARD, Texas — The Texas Veterans’ Military Show will return Saturday, Sept. 13, offering East Texans a chance to honor America’s heroes through a day filled with history, remembrance and celebration. The event, held from 8 a.m. to 4 p.m. at 655 S. […]
By Shawn Larson TYLER, When Caleb Hensley steps into the classroom at Peete Elementary, his students know him as “Coach Hensley,” the physical education teacher with a whistle around his neck and a love for sports. But when he steps onto the water, tens of thousands know him simply as the man behind 903 Fishing. […]
Am I Crazy for Starting a Newspaper in 2025? By Shawn Larson Let’s be honest—when people hear I’m launching a local newspaper in 2025, the most common response is somewhere between a raised eyebrow and a full-blown chuckle. “A newspaper? Now?” they say. “Isn’t print dead?” But here’s the thing: I get it. On the […]